Zoé Zeigler - Brand Innovators

Zoé Zeigler

VP, Integrated Brand Marketing Lead, Square

Zoé Zeigler is a marketing and advertising leader for category-leading brands spanning fashion to fintech. She’s passionate about helping brands uncover and impactfully showcase their unique value in the marketplace, in order to drive impactful growth and brand love. 

As Vice President of Integrated Marketing at Square, Zoé sets the strategic vision for how the company reaches consumers in a unified way across paid, owned and earned channels and she leads a team that generates 360-degree marketing programs designed to further build the Square brand and grow the business. Previously, she led award-winning work for Chase, Toyota, Teen Vogue and, most recently, served as vice president of brand marketing at Beautycounter.

In addition to her corporate work, Zoé co-founded the New York division of ColorComm Network – the nation’s premier professional organization specifically for women of color across the communications, marketing and media industry – where she formerly served as executive director. 

Based in Los Angeles, Zoé’s a graduate of the University of Southern California and has been recognized by Business Insider, Brand Innovators and Adweek for her achievements in the field.