Tara Costa - Brand Innovators

Tara Costa

Senior Manager, Ecommerce Trade Strategy, Newell Brands

Tara Costa is a Senior Manager at Newell Brands, Ecommerce Trade Strategy responsible for driving ecommerce growth for the Appliances & Cookware division. Prior to this role, she has held several positions at Newell Brands including Brand Activation Manager for the Mr. Coffee brand and global ecommerce expansion. Her previous work experience includes ecommerce merchandising at Office Depot.com and digital marketing at Zed Worldwide. Her career started at CNET in San Francisco, where she held several roles in digital marketing including Brand Manager.

She has her MBA from Pontificia Universidad Catolica Argentina and and her undergraduate degree in Business with a marketing focus from the University of Arizona.