Steven DeMain - Brand Innovators

Steven DeMain

VP of Engagement, Vizio

As the Vice President of Engagement, Steve is responsible for programming and growth strategy on VIZIO’s SmartCast platform.  His role includes overseeing the editorial and free channel strategy, user engagement and increasing monetization opportunities.

Steve has a passion for balancing user experience with revenue, having spent the past 15 years on the advertising and monetization side of content distribution platforms.  Steve started his career at News Corp, which owned DIRECTV at the time, was an early Hulu employee and has help leadership positions at Vessel, Connekt and Conde Nast.