VP Enterprise Business Development, Zeta Global
Melissa Racklin serves as Vice President of Enterprise Business Development for Zeta Global where she is responsible for forging relationships with some of the largest global brands. Prior to Zeta, Melissa held a VP role at Epsilon for nearly a decade after spending several years in leadership positions with Sprint Nextel. At Sprint Nextel, she was focused on creating the NASCAR Sprint Cup Series Business Development team. Melissa was a founding member of the NASCAR Fuel for Business Council, creating millions of dollars in new business within the Fortune 500, which was featured in Forbes Magazine. Melissa has over 20 years of experience in telecommunications, marketing technology and digital marketing.