VP, East Coast Sales, Influential
Liza Mandell started her media career in 2002 at MediaEdge working on a plethora of accounts on the National Video Investment side of the business. She moved over to Optimedia (now park of Spark) and managed the T-Mobile account for 10 years. After 15 years at the agency, Liza made the move to the publisher side. She worked on the Brand Partnerships team at Tastemade where she cultivated relationships and successful branded content campaigns across a myriad of clients. Liza is now a VP of East Coast Sales & Partnerships at Influential, digging into Influencer Marketing and working across multiple brands and categories.