Lauren Amato Sabert - Brand Innovators

Lauren Amato Sabert

Director of Measurement Sales and Strategy, Foursquare

Lauren Amato Sabert is the Director of Measurement Sales and Strategy at Foursquare, the leading location intelligence company, serving as the subject matter expert on third party foot traffic measurement for the company nationally. She handles client and agency relationships, helping them leverage Foursquare’s data to understand the effectiveness of all of their advertising channels, as well as leveraging market feedback to guide product marketing, development and strategy. Lauren also represents Foursquare on the ARF Cross-Platform Measurement Council. She has been at Foursquare for over three years, and has handled relationships with major clients including Staples, Chipotle, Denny’s, Bloomin Brands, Simon Malls and Wyndham to name a few. Lauren is a born and raised New Yorker who loves cooking and a good Netflix binge.