Innovation Marketing Manager, Cargill, Inc.
Kristine has almost 20 years’ experience in the food industry providing sales and marketing expertise to consumer product goods manufacturers, national restaurant chains, and midsized food distributors. At Cargill she leads the innovation marketing for specialty food oils where she develops primary market research, ten year trend assessments, market assessments, and branding to bring to market the type of oil consumers will desire in the future. Kristine’s expertise includes: consumer insights, product positioning and messaging, content development, product strategy, and market launch initiatives.
Prior to joining Cargill, she spent twelve years at Kraft Foods in Chicago in sales and marketing where she led initiatives both in the Ingredient and Foodservice channels for leading brands. In addition, Kristine spent three years living in Brussels, Belgium.
Kristine holds an MBA in Strategy from the University of Chicago’s Booth School of Business. Additionally, she holds a BS in Consumer Food Science from the University of Minnesota.