Kelly Schoeffel

Partner & Executive Strategy Director, 72andSunny

Kelly is a cross-disciplinary thinker who has shaped the heart and hustle of 72andSunny since 2009. She is accountable for the work and culture of our Los Angeles office, co-leading our integrated strategy discipline, championing EDI, and setting a bold vision for brands like United, Tillamook and the NFL. Kelly previously served as 72’s Director of Innovation and Co-founder of 72U, earning a spot on Fast Company's 100 Most Creative People in Business. In a previous life, Kelly got her PhD in Social Psychology from Harvard and worked at agencies including Wieden+Kennedy, Anomaly and Redscout. She is borderline obsessed with farmers markets