Ginny Chien - Brand Innovators

Ginny Chien

VP, Global Marketing / Consumer Engagement, Murad, Unilever Prestige

For more years than 15 years, Ginny has been creating meaningful connections between consumers and brands through compelling programs and content across platforms. She currently leads global consumer engagement at Murad Skincare (a Unilever Prestige brand), a role that oversees creating brand love with consumers, from creative to media to digital. Previously, she held executive positions at Bliss Skincare and Smashbox Cosmetics (an Estée Lauder Companies brand), where her team picked up four Clio Image Awards. Ginny has also served as a Clio Image Awards jury member, as well as a speaker for conferences such as TEDWomen x UCLA and Create & Cultivate. Additionally, she is a former print journalist who covered the intersection of style and entertainment, with stories published in the Los Angeles Times, New York Times, Variety and Teen People, among others. She holds an MA in journalism from USC Annenberg and an MBA in brand management and strategy from UCLA Anderson.