Director, Brand Experience – Holiday Inn Express, InterContinental Hotels Group
The ability to architect the syncopation between consumer, messaging, environment, culture and beyond to curate an experience that is the embodiment of the brand is no longer a future expectation, its today’s expectation. Building and celebrating that ecosystem are at the heart of what makes Christi so excited to be an experience marketer.
Christi holds an MBA from The University of Chicago in the fields of Marketing, Strategic Management, Finance, and Entrepreneurship. Since business school, she has done a lot of marketing and even more eating working on beloved food and restaurant brands including Kahn’s, Gallo Salame, Jimmy Dean, Olive Garden, and Arby’s. Today, Christi is excited to curate the Holiday Inn Express guest journey, as the Director of Brand Experience.
Every free moment she has, Christi spends with her husband Michael and her “real” boss, her daughter Bree.