Anna Shen - Brand Innovators

Anna Shen

Manager, Paid Social, Instacart

Anna is a growth marketing manager at the grocery delivery company Instacart, currently specializing in paid social channels. She is a Bay Area native, a UC Berkeley (’14) and UC Davis (’18) alum, and a budding plant mom. Her personal mission is to be a data storyteller, delineating and demystifying experimentation, modeling, and data into marketer-friendly frameworks for understanding user psychology and customer behavior.