Director of Digital Marketing & eCommerce, Mizuno
With over 15+ years working with over 30+ brands, Amarena Diaz has recognized expertise in design, e-commerce, and omni-channel digital marketing. The tech savvy digital marketer has worked both agency and corporate side with companies, such as, Coca-Cola, Powerade, the New Orleans Saints, Zatarains, French Market Coffee, CenturyLink, Carters, and numerous others. She graduated from Loyola University New Orleans with a Bachelor of Arts in Advertising/Marketing and most recently graduated from the Digital Marketing and Media program at Duke University. As the Director of Digital Marketing and eCommerce for Mizuno USA, Amarena leads digital marketing across all sports activated in the United States, as well as, manages the eCommerce team supporting over 20K styles listed and sold via MizunoUSA.com, the official app, the flagship store here in Atlanta, GA, and numerous marketplaces including Amazon, eBay, Target, Jet, Rakuten, Walmart, etc.