Rick Song Joins BI as President of Brand Innovators Strategy Group
Rick Song has joined Brand Innovators as President of the Brand Innovators Strategy Group.
Rick Song has joined Brand Innovators as President of the Brand Innovators Strategy Group. In this newly created role, Song will lead the company’s consulting business and will be responsible for expanding strategic client relationships with leaders in the marketing, media and tech industries.
“We are committed to delivering best-in-class solutions for our community, including 50,000 senior brand marketers from Fortune 500 and other leading brands. Rick’s knowledge, experience and incredible relationships in the marketing and media industries make him uniquely qualified to lead our talented team of consultants,” said Marc Sternberg, Co-Founder and Co-CEO at Brand Innovators.
“Rick was one of our first clients when we launched Brand Innovators 12 years ago and I am thrilled to have him join the company in this important role,” added Brandon Gutman, Co-Founder and Co-CEO at Brand Innovators. “New and emerging technologies are rapidly changing how brands engage with their consumers and the Brand Innovators Strategy Group is well-positioned to help brand marketers navigate the waters.”
“It’s been inspiring to watch Brand Innovators' extraordinary rise in the industry over the past decade, building a renowned network of brand marketers and establishing a trusted presence in the marketplace,” said Song. “I look forward to contributing to the company’s continued growth and expansion into new areas.”
Song brings more than 20 years experience in digital media and ad tech to the new role. Most recently he served as GM of Digital Client Solutions at Nielsen, where he led double-digit growth for three consecutive years through the pandemic, leading to the company’s $16B sale to a private equity consortium in Q4 2022. He has also held senior leadership roles at Telaria, Rocket Fuel, iHeartMedia and Microsoft Advertising.