Some of the BI gang at an event in New York
What will you see here in the coming weeks, months and beyond? You’ll see stories about the most important people and trends in brand marketing. You’ll see articles that tackle the most pressing business issues of the day, from gender equality in the workplace to how brands can stay relevant and thrive atop an ever-shifting landscape. And you’ll see recaps of our famous Brand Innovators events.
“This new website is a game-changer for us,” said Brand Innovators co-founder Marc Sternberg. “Our website is the front door to the Brand Innovators experience. Our events have always been dynamite but we’ve known for awhile we had work to do to make our online experience as compelling as that offline experience. Well, that time has come and we couldn’t be more excited.”
The biggest change going forward might not be in what you see–it might be what you hear. The Brand Innovators community has grown by leaps and bounds since we debuted in June 2011 and we want to reflect that by amplifying as many of those voices as possible.
In other words, the space on this site will serve as a giant microphone for the members of our community. (Reach out to us anytime with news from your brand.) These are the people who lead marketing, brand and social for their respective companies and who set the pace for the rest of us in the way we do our jobs.
We’re all ears.
Which brands will you hear from? That’s the fun part. Our community is bursting at the seams with representatives of virtually every industry from beauty and food/bev to tech and hospitality–from the biggest, most established legacy brands to the new wave of upstarts and challengers. We will serve as a platform for whatever is on their minds.
Here’s a cheat sheet to navigating the new site:
- See the latest news and articles here
- Survey our upcoming events here
- Soak in a Brand Innovators webinar here
- Meet the BI team here
We could say it’s an exciting time for brand marketing but isn’t it always? As you must know, the pace of change is breathtaking and the need to stay abreast of those changes has never been greater. So bookmark us here and keep an eye on our Brand Innovators social channels going forward.
This ought to be a heck of a lot of fun.
