Fall 2023 Brand Innovators Media Innovation Summit
Nov 29 - Nov 30 • Hosted by GroupMWednesday, November 29, 2023
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9:00 AM
Opening Remarks
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9:15 AM
Redefining Reach: Tactics and Trends in Modern Consumer Engagement
Jessica Burns, Vice President, Global Consumer Engagement – Clinique, The Estée Lauder Companies
Moderated by: Maggie Stockdale, Global Enterprise Sales Director, DoubleVerify
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9:45 AM
Fireside Chat
Therran Oliphant, Head of Data & Technology, EssenceMediacom, GroupM
Moderated by: Laura Cook, Director of Agency Development, Claravine
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10:15 AM
How Gen Z is Driving a Community-First Era of Commerce
Janet Levine, Executive Director, Mindshare
Shaina Zafar, Co-founder/Chief Marketing Officer, JUV Consulting
Moderated by: Arielle Russo, Senior Director, Content & Community, Head of Center of Excellence, Brand Innovators
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10:45 AM
Networking Break
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11:15 AM
Media & Innovation: 2024 Outlook Panel
Lauren Jennings, Director, Media, Luxottica
Patrick Teske, Director, Global Media Operations, Diageo
Moderated by: David Kahn, Vice President, National Client Solutions Team Leader, Clear Channel Outdoor
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11:45 AM
Crafting the Future: Building the Marketing Org and Planning as a Modern Brand
Matthew Fantazier, Head of Integrated Media, Kenvue
Moderated by: Ravi Patel, Director, Marketing Transformation, PwC
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12:15 PM
2024 Media Horizons: Innovations for Year Ahead Panel
Justin Cosgrove , Regional Vice President , SmartMedia Technologies
Jeffrey Rich, Head of Strategic Partnerships, Global, Ex.co
Moderated by: Jocelin Schultz Director, Head of Media & Digital Capabilities Kenvue
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12:45 PM
Lunch
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1:45 PM
Fireside Chat
Mike Venables, Managing Director, Head of Media, US Brand Advertising & Experiential Marketing, Citi
Moderated by: Cody Hanlon, Sales Director, Videoamp
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2:15 PM
Streaming, CTV, & OTT: Exploring the Latest Trends and Opportunities
Kalli Chapman, VP, Head of Paid Media, Prudential
Moderated by: Derek Herrling, Director East Coast Sales, Zynga
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2:45 PM
Future of Media and Emerging Technologies Reverse Panel
Kenley Bradstreet, Head of Brand Partnerships, Quizlet Ads
Manu Singh, SVP Insights/Analytics & Sales Data Strategy, NCM
Julienne Thompson Biglin, Sr. Director, AdTech Partnerships, Crisp
Moderated by: Alicia Criner, Global Head of Digital, Galderma
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3:15 PM
Networking Break
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3:30 PM
Fireside Chat
JiYoung Kim, President, North America, GroupM Nexus
Moderated by: Mike Dupree, Chief Revenue Officer, Teads
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4:00 PM
The Convergence of Brand Marketing and Performance Marketing
Cathy Chen, Vice President, Growth Marketing & Strategy, Saks Fifth Avenue
Moderated by: Jeff Williams, Vertical Strategy Lead, CPG & Pharma, inMobi
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4:30 PM
Content and Context: Why Environments Matter
Matt Sweeney, Chief Investment Officer, GroupM
Moderated by: Mike Dupree, Chief Revenue Officer, Teads
Thursday, November 30, 2023
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9:30 AM
Opening Remarks
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9:45 AM
Panel
Toni Clayton-Hine, Chief Marketing Officer, EY Americas
Tonya Foucault, Senior Director, Enterprise Marketing, Ecolab
Kristin Gower, Global President, B2B, EssenceMediacom
Moderated by: Tricia Allen, VP, Business Development, Reticle
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10:15 AM
Partnering to Win - Setting Up a Results-Based Partnership in Media
Kim Aguilo, Senior Director, Media Strategy & Planning, ESPN
Moderated by: Harry Markuse, Sr. Director of Sales, PadSquad
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10:45 AM
Networking Break
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11:15 AM
Fireside Chat
Adam Arnegger, Executive Investment Director, Wavemaker
Tom McKenna, SVP of Global Media and Marketing Ops, Audible
Moderated by: Scott Shulman, VP, Client Development, Basis Technologies
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11:45 AM
Inclusivity in Marketing & Media: Authentically Connecting with Your Consumers
D.J. Vaughn, Director, Walmart
Moderated by: Steve DeMain, EVP, Streaming Sales, Locality
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12:15 PM
Mastering the Consumer Journey
Emily Silvera, VP, Global Media, Luxottica
Moderated by: Allison Clarke, Head of General Market Advertising, VIZIO
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12:45 PM
Lunch
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1:45 PM
Martech & Adtech Powering Media Investment
Chris Hawk, Director, Media Strategy & Investment Performance, Papa Johns
Moderated by: Brian Atheras, Senior Sales Manager, QSR, Samsung Ads
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2:15 PM
Fireside Chat
Tania Keenan, Executive Director, Head of Product / Customer Marketing- Amazon Credit Card, JPMorgan Chase & Co.
Moderated by: Caley Lewis, VP, Sales, Yieldmo
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2:45 PM
Audience Driven Content Marketing & How To Drive Impact
Jenn Eldin, SVP, Content Marketing Executive, Bank of America
Moderated by: James Kiernan, VP Head Of Industry, Agency, PMC
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3:15 PM
Networking Break
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3:30 PM
Why Attention Will Matter More than Ever in 2024
Johanna Wahlroos, VP, Global Client Strategy, DoubleVerify
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3:45 PM
Addressing Top Measurement Challenges Through the Eyes of a Marketer
Andrew Eis, Head of Global Tequila Marketing & International Development, Beam Suntory
Moderated by: Daniel Slotwiner, SVP, Attention, DoubleVerify
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4:15 PM
Mastering the Art of Attention Across Media Industry
Soumitra Borthakur, Assistant Vice President, Marketing Analytics, Travelers
Brandon Goodman, Director of Media and Digital Transformation, Materne North America – GoGo squeeZ
Michelle Nagelberg, Group Director, Business Intelligence & Analytics, Mindshare
Moderated by: Sanjana Palepu, Sr. Product Marketing Manager, DoubleVerify
Venue
3 World Trade Center
175 Greenwich St
New York, NY 10007