Future of Marketing Innovation Summit, at The Star
Regional Summits Past Events

Future of Marketing Innovation Summit, at The Star

Jun 08 - Jun 08

9:05 AM

Opening Remarks

9:15 AM

Women in Marketing Leadership

Ginny Hundley, Senior Manager, Paid & Owned Media, Southwest Airlines

Sarah Johnston, Head of Global Digital Partnerships & Social Media, MoneyGram

Whitney Magnuson, Senior Director, Social Marketing, Northwestern Mutual

Katie Segall, Head of Product Marketing, Samsung Electronics America

Moderated by: Amelia Dieterich, Enterprise Sales Director, MNTN

10:00 AM

Climbing to New Heights: Marketing Lessons Learned from Hiking the Colorado Trail

John Starkweather, Associate Vice President Advertising, AT&T

10:30 AM

From Web3 to AI - What is Powering the Future of Marketing?

Ashley Travis, Sr. Director, Digital CX & Product Growth, KFC Global

Brooks Thomas, Chief Marketing Officer, Helm Boots

Abhi Vyas, Marketing, Digital Personalization, Analytics, Verizon Wireless

Moderated by: Guilherme Cerqueira, CEO, Worthix

11:10 AM

Networking Break

11:25 AM

Modernizing a Brand: The New Playbook for Cultural Relevancy

Lindsay Morgan, Chief Marketing Officer, Pizza Hut

Elyse Slayton, Director of Advertising, Pizza Hut

11:40 AM

Fireside Chat

Lindsay Morgan, Chief Marketing Officer, Pizza Hut

Elyse Slayton, Director of Advertising, Pizza Hut

Moderated by: Lance Wolder, Head of Client Strategy & Marketing, PadSquad

12:15 PM

Fireside Chat

Dana Lawrence, Managing Director, Global Marketing, American Airlines

Moderated by: Duncan James, Chief Growth & Commercial Officer, Been There Done That

12:45 PM

Lunch

1:40 PM

DE&I and Cultural Fluency

Iris Diaz, Chief Marketing Officer, Dallas Mavericks

Oby Enyia, Director, Brand Marketing, Samsung Electronics America

Dana Lawrence, Managing Director, Global Marketing, American Airlines

Kelly Burke, Associate Director of Brand Marketing & Strategy, Avocados From Mexico

Moderated by: Jodi Chisarick, General Sales Manager, The E.W. Scripps Company

2:20 PM

Fireside Chat

Janet Lee, Chief Marketing Officer, Mobile Experience, Samsung Electronics America

2:50 PM

Connecting with Consumers through Brand Authenticity & Digital Innovation

Kellie Barnett, Head of Media, Samsung Electronics America

Stuart Beck, Chief Marketing Officer, Soylent

James Clarke, Sr. Director, Digital & Social, PepsiCo

Moderated by: JC Clarke, VP, Sales, Ogury

3:30 PM

Networking Break

3:45 PM

Fireside Chat: Taking it to Eleven

Marissa Jarratt, EVP, Chief Marketing and Sustainability Officer, 7-Eleven

Neha Nayyar, Senior Director, Loyalty, Personalization & Shopper Marketing, 7-Eleven

Moderated by: Abbey Karel, VP of Business Development, Convenience Retailing, Bounteous

4:20 PM

Emerging Platforms & Reaching the Next Generation of Fans

Rob Sender, Director of Brand & Marketing, Dallas Cowboys

Collier Hammons, Director of Growth Marketing, Removery

Jacs Wyatt, Head of Digital Marketing & Social Commerce, Samsung Electronics America

Erin McCarthy, Sr. Associate Social Director, PepsiCo

Moderated by: Michael Riley, SVP, Global Partnerships and Innovation, Nativo

5:00 PM

Conversation over Cocktails with Molson Coors & Dallas Cowboys

Heather Killebrew, Field Marketing Director Central Region, Molson Coors

Nate Reilly, Senior Director, Corporate Partnership Strategy, Dallas Cowboys

Moderated by: Evan Messinger, Chief Revenue Officer, HANG Media

Speakers

James Clarke

Sr. Director Digital & Social, PepsiCo

Iris Diaz

Chief Marketing Officer, Dallas Mavericks

Dana Lawrence

Managing Director, Global Brand Marketing, American Airlines

Janet Lee

SVP / CMO, Mobile Experience, Samsung Electronics America

Whitney Magnuson

Senior Director, Social Media, Influencers, and Partnerships, Northwestern Mutual

Lindsay Morgan

CMO, Pizza Hut

Katie Segall

Sr. Director, Mobile Marketing, Samsung Electronics America

John Starkweather

AVP, Advertising, AT&T

Kellie Barnett

Head of Media, Samsung Electronics America

Stuart Beck

Chief Marketing Officer, Soylent

Oby Enyia

Head of Product Marketing - Wearables, Samsung Electronics America

Collier Hammons

Director of Growth Marketing, Removery

Ginny Hundley

Senior Manager, Paid & Owned Media, Southwest Airlines

Sarah Johnston

Head of Global Digital Partnerships & Social Media, MoneyGram

Heather Killebrew

Field Marketing Director Central Region, Molson Coors

Erin McCarthy

Sr. Associate Social Director, PepsiCo

Rob Sender

Director of Brand & Marketing, Dallas Cowboys

Elyse Slayton

Director of Advertising, Pizza Hut

Brooks Thomas

Chief Marketing Officer, Helm Boots

Jaclyn Wyatt

Head of Digital Marketing & Social Commerce, Samsung Electronics America

Ashley Travis

Sr. Director, Digital CX & Product Growth, KFC Global

Abhi Vyas

Marketing, Digital Personalization, Analytics, Verizon Wireless

Kelly Burke

Director of Brand Marketing, Avocados From Mexico

Marissa Jarratt

Chief Marketing Officer, 7-Eleven

Neha Nayyar

Senior Director, Loyalty, Personalization & Shopper Marketing, 7-Eleven

Amelia Dieterich

Enterprise Sales Director, MNTN

Guilherme Cerqueira

Chief Executive Officer, Worthix

Duncan James

Chief Growth & Commercial Officer, Been There Done That

Abbey Karel

VP of Business Development, Convenience Retailing, Bounteous

Jodi Chisarick

General Sales Manager, The E.W Scripps Company

Lance Wolder

Head of Client Strategy & Marketing, PadSquad

JC Clarke

VP of Sales, Ogury

Evan Messinger

Chief Revenue Officer, HANG Media

Nate Reilly

Senior Director, Corporate Partnership Strategy, Dallas Cowboys

Michael Riley

SVP, Global Partnerships and Innovation, Nativo

Derek Louden

Director, Client Development, Basis Technologies

Sponsors

    Basis Technologies, Btdt Been There Done That, Bounteous, Kargo, Mntn, Nativo, Ogury, Padsquad, Samsung Ads, Scripps Networks, Shutterstock, The Mars Agency, Worthix

Venue

Address:

1 Cowboys Way

Frisco, TX 75034