Art is pioneering Collab’s new media division. Collab is one of the largest content creators in the world. Art leads their effort to “turn on ads” with an innovative solution built to meet the needs of what advertisers care about: quality, brand safety, exclusivity and massive scale.
Collab works with a small group of the top creators across social platforms and currently generates over 3.8 billion monthly YouTube views, and 3 billion Instagram and Facebook views for a total of nearly 7 billion monthly views.
Art is a seasoned media sales leader with over 25 years of experience in broadcast and digital media. After a successful first career in the broadcast industry, Art was recruited by Google in 2006 where he worked for four years. He was part of the launch team for Google’s first Ad Agency practice, forging enterprise relationships and structuring deals with some of the world’s largest ad agencies…now one of Google’s most productive channels. After Google, Art moved into the startup world, and has built scaled revenue operations for 3 online video startups in a row, delivering exponential and sustainable growth for Unruly Media, Pixability and Vuble.