WEBINARS

Official Technology Partner

WEBINAR LIBRARY

Nov

15

|

11:30 pm

Four Ways “Conversational Marketing” is Rewriting the Marketing Playbook

Presented by

Just as e-commerce is displacing retail and Facebook is displacing advertising, messaging apps and conversational interfaces are poised to replace social media.

Learn MoreRegisterClick Here To Register

Sep

21

|

12:30 am

How Connected TV Unifies Your Multichannel Campaign

Presented by

There’s no question TV is the most effective advertising medium of our time. And it’s about to get even better. As audiences rapidly shift their viewing habits toward connected TV

Learn MoreRegisterClick Here To Register

Sep

14

|

12:30 am

Customer at the Center

Presented by

Leading market research firm, Forrester, predicts “people-based marketing” will become the new gold standard.

Learn MoreRegisterClick Here To Register

Aug

16

|

12:30 am

Media Transparency: Addressing the Elephant in the Room.

Presented by

Digital media transparency is the talk of the marketing industry thanks to a speech made by P&G's Chief Brand Officer Marc Pritchard earlier this year.

Learn MoreRegisterClick Here To Register

Jun

15

|

12:30 am

The Future of Television

Presented by

Traditional television is anything but traditional today. Big broadcasters make content available via live TV, streaming, mobile, on-demand, subscriptions, cable, OTT...but what does it all mean to advertisers?

Learn MoreRegisterClick Here To Register

Apr

11

|

12:30 am

The New Rules of (Social Media) Engagement

Presented by

Join us as we speak with Ted Rubin, social marketing strategist and highly-acclaimed speaker on brands and social, acting CMO of Brand Innovators, and Co-Founder of Prevailing Path.

Learn MoreRegisterClick Here To Register

Aug

15

|

1:30 am

4 Ways Your Online Brand Reputation May Be Killing Your Digital Strategy

Presented by

Did you know that 85% of business page engagement is taking place on local social media pages? That means your prospective and current customers are using social to influence their purchase decisions.

Learn MoreREGISTER

Aug

1

|

12:30 am

Programmatic's Five Deadly Sins (and How To Avoid Them)

Presented by

Fraud and lack of transparency are just a couple of the pitfalls marketers face when they turn on the programmatic switch. Understanding all the elements that make programmatic advertising function is the key to success.

Learn MoreREGISTER

Apr

10

|

12:30 am

Navigating the Digital Maturity Model for Restaurants

Presented by

Learn from the restaurant industry’s top minds as they discuss how to meet and exceed their customers expectations through custom web and mobile experiences.

Learn MoreREGISTER

Mar

28

|

12:30 am

How Pepsi Creates Emotional Loyalty

Presented by

How Pepsi builds emotional loyalty: Connecting generations of fans to what they love

Learn MoreREGISTER

Jan

23

|

11:30 pm

Five Ways to Take Your Customer Segmentation to the Next Level

Presented by

Learn from the restaurant industry’s top minds as they discuss how to meet and exceed their customers expectations through custom web and mobile experiences.

Learn MoreREGISTER

Sep

11

|

10:30 pm

Brand Innovators Deep Dive on Redefining Customer Loyalty and Engagement

Presented by

Learn MoreREGISTER

Aug

22

|

1:30 am

Title: Podcast Measurement: Proving Advertising Effectiveness and Brand Lift

Presented by

The podcast landscape is evolving rapidly, and with 90 million monthly listeners in the US, this represents a distinctly unique opportunity right now for brands to reach an audience of highly engaged, affluent and influential listeners

Learn MoreREGISTER

Jul

18

|

1:30 am

Everything You Always Wanted to Know About Marketing Measurement and Analytics* (*But Were Afraid to Ask)

Presented by

Marketing measurement and analytics are evolving at lightning speed with technological innovations designed to leverage massive amounts of data.

Learn MoreREGISTER

May

30

|

1:30 am

Redefining ‘Audience’ to Expand Your Brand’s Reach

Presented by

Identifying target audiences and effectively reaching them is critical to brand success.

Learn MoreREGISTER

May

19

|

1:30 pm

Reimagining Retail in the Face of Covid

Presented by

Reimagining Retail in the Face of Covid – A fireside chat with Adobe and Microsoft. Join Michael Klein, Global Director, Industry Strategy & Marketing at Adobe as he shares recent updates to the Adobe Digital Economy Index report, and hosts a fireside chat with Shelley Bransten, Corporate Vice President, Retail & Consumer Goods for Microsoft. Shelley and Michael will discuss the challenges and opportunities they see for retailers, and how developing key partnerships will allow brands to reimagine retail by enabling unique customer experiences powered by digital.

Learn MoreREGISTER

Apr

20

|

11:30 pm

How Brands are Engaging with People in Messaging During Covid-19

Presented by

Learn MoreREGISTER

Apr

14

|

11:30 pm

Future of Global Campaign Management

Presented by

Marketers can improve transparency, control, and consistency of their brands across channels by centralizing the entire media and creative process across all linear and digital destinations globally. How do you manage your creative across media, and maintain control of your message – and your budget?

Learn MoreREGISTER

Feb

20

|

12:30 am

Understanding the Customer Journey

Presented by

Learn MoreREGISTER