Zulema Baez started her advertising career in 2004 with Katz Media (Univision National Radio division) as an Account Executive where she worked for close to 11 years. She then moved on to Univision National TV for 2 years. She joined Adsmovil in 2017 as Sales Director of the East Coast with a focus on business development and political accounts. She was promoted to VP of Strategic Accounts and Political in 2020, where she works on key accounts to help drive revenue to Adsmovil across Mobile, Audio, CTV/OTT, and Social.