Zehra Raza

Zehra Raza is currently a Senior Marketing Manager at Hershey’s Canada. She is responsible for managing iconic brands like Twizzler’s, Jolly Rancher, Brookside and Ice Breakers. Prior to joining Hershey’s, Zehra built her career working at multinational organizations including Kellogg’s and Campbell’s. Outside of work, Zehra is the co-founder of “BrandCast”, an online community for marketers. She is a member of Toastmaster’s International and is also an avid traveler.