Tom McGurn is Director, Brand Partnerships and Central Region Programmatic Lead for OUTFRONT Media, a leading OOH publisher in the US. Working closely with brands and agencies in Chicago and the central region, Tom helps promote the OOH medium and create best-in-class media campaigns and executions. Tom is also theHead of Programmatic for the Central Region, leading efforts in education, new partnerships and revenue growth.
Priooining OUTFRONT Media, Tom was Senior Vice President of N.A. Salesand Operations at Perform Media, a division of PERFORM Group (aka DAZN), the world’s largest digital sports content and medigroup, reaching an audience in excess of 200 million sports fans each month. Inthisrole, Tom led the company’s domestic brand and media agencyengagement efforts and provided strategic directionin the development and distribution of the company’s owned and controlled mediaassets.
Previously, Tom was Director of Midwest Sales for Bleacher Report, for which he led his team in telling the story and capabilities of this start-up sports site, overseeing its incredible revenue growth and Midwest business transition through the Turner Broadcasting acquisition. Tom’s other digital sales experience includes roles as Midwest Sales Manager at web-based entertainment site Funny or Die, where he started the Midwest sales office, and founder of the Midwest office for web-based ad agency Spot Runner. Before moving into digital media,Tom spent 11 years with CBS Radio, where he exited as General Sales Manager ofWBBM-FM.
Tom and his wife have seven children, and when he isn’t driving to one of their activities, you can find him on the golf course or on the platform tennis courts.