Tinashe Chaponda - Brand Innovators

Tinashe Chaponda

CEO & Founder, Sosani Studios

Tinashe Chaponda, the CEO & Founder of Sosani Studios. He is a Zimbabwe-born immigrant and former YouTuber who founded his agency. This agency, Sosani Studios, developed its own model, “PIIC,” or passion-integrated influencer campaigns. This PIIC model is redefining how brand marketers work with influencers. Their past brand series and campaigns include Cash App America 48-State Tour, COMPA USA Tour with Warner Brothers & Dwayne the Rock Johnson, MOD Pizza, Unilever, and 100+ other brands.Tinashe was named one of Ad Age’s “The List – Generation Next 2022”.  His mission is to empower brands and creators building connections and community through his work as a brand marketer and entrepreneur.