VP & GM Acquisition, Partnerships and Global Digital Innovation, American Express
Tatyana Zlotsky heads Digital Acquisition Marketing at American Express OPEN. She is responsible for leading teams that create and execute the digital marketing strategy and customer experience for the company website, social media, programmatic advertising, search and mobile. Prior to this role, she led the Digital Product Development and Customer Marketing teams at OPEN. Before joining American Express, Tatyana spent 5 years leading marketing efforts at start-ups including Visible World (now owned by Comcast) and MessageLabs (now owned by Symantec).
Tatyana is a member of the North America Mobile Marketing Association Board, Digital Ascendant Brand Council, and IAB Executive Education Advisory Board. She was recently named one of Business Insider’s Most Powerful Women in Mobile Advertising and received the highly coveted Makers Women’s Leadership Award. Tatyana was also honored with the American Express Chairman’s Award for her innovation and exceptional contribution to the company in 2013 and again in 2016.