As managing director, Tara leads the R/GA Portland office, delivering innovative, multidisciplinary creative output in collaboration with new and existing client partners, the office’s diverse teams, and the global R/GA network. A digital native, Tara brings more than a decade of experience leading projects that span strategy, communications, design, and product and service development.
Tara comes to R/GA from Dentsu Aegis Network (DAN), where she most recently served as Head of Business Transformation and Global Consulting. There, Tara managed the global consulting strategy and business development, including consulting for the holding company, mergers and acquisitions, and management of the agency’s internal startup, Jumptank.
Prior to her role at DAN, Tara served as the Managing Operator of Jumptank where she led digital transformation for adidas. While there, Tara led multiple critical initiatives for the business, helping establish adidas’ Digital Brand Commerce Division and Digital Leadership Team, which drove end-to-end digital transformation.