Sylviane Francou - Brand Innovators

Sylviane Francou

Head of Media Strategy & Planning, HP – North America

Sylviane Francou leads North America media strategy & planning at HP, within their Media in-house agency (Ziji).  With a strong media agency tech background, Sylviane has contributed over the past seven years in developing media planning excellence & innovation and in building HP’s in-house media capability. She also helped lead digital transformation and global collaboration within HP’s marketing organization.