Susan Fletcher - Brand Innovators

Susan Fletcher

Director of Loyalty & Membership, Best Buy

Susan Fletcher is a marketing leader with brand and loyalty experience across retail, consumer packaged goods and financial services. In her current role as Director of Membership for Best Buy she is passionate about ensuring the customer is at the center of all experiences to drive personalization and increased engagement, and to deliver value for our members. Throughout her career she has led product and program development with cross-functional teams. Prior to joining Best Buy, she has held marketing positions with SuperValu, Target, Malt-o-Meal, and RBC Wealth Management.