Stevie Gervacio - Brand Innovators

Stevie Gervacio

VP, Planning Director, Carat

Stevie believes that media is a true balance between art and science. Art is the creative ability to tell brand stories and emotionally connect with people. Science is the rigor and precision to target audiences efficiently and to measure performance for effectiveness. With 20-plus years of experience in the industry, Stevie has a deep understanding of how to strike that right balance and has worked across multiple categories with leading brands including Jack in the Box, Safeway, Chase Sapphire, Microsoft Bing and Verizon Wireless.