Shae Goodhue is the Director of Marketing Automation & Lead Management at Fidelity Investments. In her role, Shae is focused on leveraging marketing automation technologies to deliver a client-centric, omnichannel experience driven by data and insights, and enabling the nurture and flow of leads through all prospect and client lifecycle stages. Shae has previous B2B experience at Staples Inc. and CVS Health in brand, product and segment marketing functions. Shae received her bachelor’s degree from Boston University. Shae is based in Smithfield, RI.