Ryan Bonifacino - Brand Innovators

Ryan Bonifacino

Chief Digital Officer, FIGS

Ryan is the Chief Digital Officer at FIGS where he oversees both growth and retention marketing along with all media planning, buying and measurement.  Prior to his operating role at FIGS he was an advisor to the co-founders.  Previously Ryan served as CMO of Direct to Consumer at Serta Simmons Bedding which included the acquisition of DTC brand Tuft & Needle. Early in his career Ryan served as both Chief Digital Officer and Chief Marketing Officer at Alex and Ani.  Ryan holds a Bachelors from University of Delaware, an MBA from Cornell University and is a Visiting Fellow at MIT.