Rob McQueen - Brand Innovators

Rob McQueen

Head of Strategic Sponsorships, Verizon

Rob is a key member of Verizon’s marketing and activation team leading sports & entertainment sponsorships.  His responsibilities include strategic planning, budget management and managing a team responsible for one of the largest and broadest brand portfolios including team and league deals across the NFL, NBA, NHL, MLS, Live Nation, etc.

Prior to joining Verizon, Rob was President of CSM Sports & Entertainment, responsible for building and leading CSM’s Brands group in North America, with clients including Audi, Hisense, Subway, Jack Link’s, Verizon, Citi and AARP.  Other previous leadership roles include President of North America at Jack Morton Worldwide and EVP of Momentum Worldwide, both a part of the Interpublic Group of Companies (IPG).  His career has spanned brand, agency and property sales, working with leading brands including General Motors, American Express, United Airlines, Verizon, Intel and UPS.