Rick is the President of the Brand Innovators Strategy Group, the company’s in-house consulting practice, which helps companies navigate the complexities of today’s digital marketing landscape, while connecting clients with the top global brands from the largest marketer community of its kind. Rick has over 20 years experience in advertising with proven success contributing to two exits and helping build companies, from start-ups to multi-billion dollar enterprises. Previously, he was the GM of Digital Clients at Nielsen, where he drove consistent double-digit growth, leading to Nielsen’s $16B sale to a private equity consortium in November 2022. Throughout his career, Rick has held sales leadership posts at transformative companies including Yahoo!, Microsoft, iHeartMedia and Rocket Fuel.
Most recently, Rick served as Chair of the Board of Directors for the Advertising Club of New York, the industry’s first trade organization, founded in 1896. He also sits on the Board of the non-profit Harmony Program, which provides music education to NYC’s underserved communities. He is a former President of 212NYC, a four-time IAB MIXX Awards juror and a founding member of the Digital Content Newfronts. For seven years, he was the Benefit Chair for Young Audiences New York, a non-profit which provides arts experiences programs to NYC public schools. Rick holds a BA from Carnegie Mellon University and lives in Connecticut with his wife and newborn daughter.