Nick Weiland is a multi-industry marketing vet currently at the helm of the Shiner Beers brand.  Throughout his career, Nick has led marketing and innovation at companies across CPG categories including Blue Bunny Ice Cream, Kimberly-Clark, Clorox and more.  Over his career, he has developed a specialization in taking heritage brands and updating them to be relevant to new and future consumers, having led numerous brand innovations, redesigns and relaunches.Now with Shiner for seven years, Nick’s passion for the drinks industry extends outside of the office, as he enjoys home brewing, visiting breweries and distilleries around the world and trying new and unique beers.