Missy Lukens - Brand Innovators

Missy Lukens

Senior Director, In-store Marketing, 7-Eleven

Missy Lukens has been in marketing for over 20 years, with experience spanning CPG, pharmaceuticals, apparel, durables, financial, health/wellness and retail segments.  She joined 7-Eleven Corp two years ago as part of the leadership team that is transforming the brand and organizational culture for accelerated growth.  She leads the Instore Experience team—responsible for shopper marketing, POP and all digital instore communications.  Missy is a graduate of Clemson University,  and earned an MBA from UNC-Chapel Hill.  She lives in Dallas, TX and is indeed a fan of the Dallas Cowboys.