Matthew Doherty - Brand Innovators

Matthew Doherty

Senior Vice President, Teads

Mat Doherty runs East Coast sales for Teads. In three years, he’s scaled the business to a team of 30+ and revenues north of $100M. Mat and his team identify, develop and implement customized solutions to help agencies and brands fully realize Teads’ Global Media Platform and effectively meet their brand marketing needs.
Prior to joining Teads, Mat managed East Coast agency sales & go to market teams at Adobe for Ad Cloud DSP, a business of $100M+. Prior to Adobe’s acquisition, Mat spent 4 years as Director of East Coast Sales and connected device product lead at TubeMogul. As one of the first East Coast hires, Mat was responsible for scaling revenues from zero to $80M in his first few years.

An industry veteran with extensive experience across the adtech landscape, Mat’s career also includes stops at independent DMP Lotame as well as VoIP tech platform Vivox.

He is the co-founder of Silicon Alley Foundation, a non-profit organization dedicated to improving and enriching the NYC tech community through charitable work and philanthropy.

An active voice in media & ad tech, Mat can be found regularly speaking & participating on industry panels at SXSW, Programmatic I/O, MMA, Brand Innovators, 212, Videonomics, Digiday, among others.

Mat lives in Brooklyn and spends his free time skiing or golfing (depending on the season). He’s an avid music fan and fervent supporter of all Boston sports teams (try not to hold that against him)