Marissa Wallace - Brand Innovators

Marissa Wallace

Group Director, Multicultural Communications and Marketing, R&CPMK

Marissa Wallace manages multicultural communications strategy and public relations campaigns for a cross section of R&CPMK’s brand and talent clients. She executes new strategies and programs designed to further client engagement with general and multicultural audiences, including communities of color, LGBTQ+, women, differently abled, and youth communities.  Throughout her career, she has led campaign development, strategic partnerships, experiential activations and branded content development for high-profile clients across industries including entertainment, technology, QSR, CPG and advocacy. Most recently prior to joining R&CPMK, Marissa spearheaded the development of We Stan for Her, a digital branded content series starring singer Jordin Sparks that explores the unique beauty experience of Black women in America.