Corporate Brand and Sponsorships, Western Union
Marie has been with Western Union for over eight years in a variety of roles. Today, she works in the Office of the CEO leading Corporate Brand & Partnerships using sports sponsorships, brand assets, media activations, and the new corporate headquarters as strategic levers to drive awareness and growth. She began her career as an integral member of the Shopper Marketing team executing a new consumer experience at retail, and creating partnership programs with Colgate, Little Debbie, and Skype. She led marketing for the Domestic Money Transfer (DMT), growing the business with the help of award-winning partnerships with Marvel and Jimmy Kimmel Live. In her role as Global Marketing Strategy & Brand Management, she designed and delivered transformative content and go-to-market strategies for marketing teams across the globe. She is a boy mom with an MBA from Vanderbilt University and a BBA in Marketing from Texas A&M University.