Lisa Woodward joined Anheuser-Busch in November 2015 and is currently their director of sponsorships. In this role she oversees the company’s sponsorship strategy and is responsible for negotiating partnerships for the company’s vast portfolio of beer brands.
Prior to joining Anheuser-Busch, Lisa spent eight years with the St. Louis Rams, most recently as their director of marketing and advertising where she was responsible for managing and overseeing the execution of Rams advertising, including the development of creative and the placement of ads throughout the St. Louis region.
Lisa is active in several industry and community organizations. She has participated in Big Brothers Big Sisters since 2009, is on the Ronald McDonald House Charities Board, and serves as the vice president of the Saint Louis University John Cook School of Business Alumni Board. She was nominated to the inaugural Business of Diversity in Sports and Entertainment cohort at the National Sports Forum in 2013 and has served on the National Sports Forum Steering Committee since 2016.
Lisa graduated from the University of Illinois with a degree in business administration and a minor in Spanish. She graduated from Saint Louis University with a master’s degree in business administration. Born in Peoria, Illinois, Lisa lives outside St. Louis with her husband, Rob, and their son, Bo.