Senior Director, Services and Strategic Growth Marketing, Best Buy
At Best Buy, Lisa is responsible for driving growth of Best Buy’s services business with marketing strategies that break-through the customer shopping journey to drive consideration for services and solutions at point-of-sale, point-of-need and drive engagement over time. She is a results-oriented marketing leader with a track record of successful new business growth and brand transformation with Best Buy, Geek Squad, 3M and Pillsbury. Lisa also took a detour from big brands for several years as an entrepreneur who founded a retail food company, Social Gourmet. Lisa and her husband have 3 kids who are busy with hockey, soccer, dance and life.