Kosta Skoulikaris

Kosta Skoulikari is a data, technology, and marketing science leader with 20+ years of B2B & B2C experience in people-based marketing, consumer privacy, multivariate modeling, media planning, audience segmentation, and cross-media measurement attribution. Expertise in advertising and marketing technologies, including DMP/CDP and cloud based tech stacks to execute advanced media campaign planning and activation across programmatic digital, addressableTV, Video, Online, Mobile, Email, Direct and Social for top 100 global brands(State Farm, Wells Fargo, P&G, Kraft, Walmart, etc.) including retail subscription and loyalty programs.