For over 8 years, Korey has been a noteworthy leader in the Digital Marketing & Loyalty space. She launched her career at NASCAR Digital Media, where she managed the NDM International, paid-Digital portfolio and email database. You may also know her work from Bagel Brands, where she aided in the creation & launch of Schmear Society and the Einstein Bros. Bagels Mobile App.
Even more recently, she not only constructed a new Rewards Program for Taco John’s International – Bigger Bolder Rewards, but designed and launched an improved Mobile App for the Mexican QSR Brand. Korey has transformed the Taco John’s Brand with a digital-forward strategy that has brought incredible value to the brand and has modernized the Midwest-based Mexican quick service restaurant. She recently led the relaunch and rebrand of the Company’s Loyalty Program – Bigger Bolder Rewards, which has increased Unique Guests in the Program by over 23% in less than a year, and upped Retention Rate in the Program by over 42%. Loyalty sales, Loyalty transactions, and Digital Ordering sales + transactions are also at an all-time high for the Brand.