Assistant Vice President, Social Media Strategy, U.S. Bank
Katie Berry is an assistant vice president of social media strategy at U.S. Bank. She lead the bank’s Super Bowl 52 social media campaign where U.S. Bank achieved its highest-ever social share of voice. She also oversees the bank’s Power of Possible brand content partnerships which includes partnerships with the Chicago Tribune, New York Times/Hello Society, Pandora and Buzzfeed. She is passionate about telling the stories of real people achieving their goals.
She previously worked as a strategist at UnitedHealth Group. In her free time, she enjoys travel, hiking, kayaking and spoiling her dog, Finley.