As ŌURA’s Chief Marketing Officer, Karina oversees all aspects of global marketing including product marketing, brand strategy, advertising, creative, ambassador, social, communications, eComm, and partnerships. Previously, Karina was SVP / Global Head of Product Marketing at Peloton where she led the company through a time of immense growth overseeing go-to-market for all Peloton connected fitness and digital products, as well as media, lifecycle, corporate wellness, and marketing analytics. Prior to Peloton, She has held senior executive posts at WarnerMedia, Participant Media and SpinMedia and has more than two decades of marketing and management experience in growing tech enabled businesses.
Karina is based on the East Coast and lives in New Jersey with her husband, two kids, and two dogs.