JR Badian - Brand Innovators

JR Badian

VP of Digital Marketing and Social Media, MasterCard

JR Badian is the VP of Digital Marketing and Social Media at MasterCard. JR oversees US digital marketing strategy including content, digital platforms, online/mobile creative, social, search, and CRM. JR has worked on some exciting programs including digital wallet introductions for MasterPass, ApplePay, AndroidPay, and SamsungPay.

JR has an MBA from Babson College, a Masters from Columbia University in Organizational Behavior, and studied at Indiana University Kelly School of Business where he received his undergraduate degree double majoring in Finance and Marketing.