Josiah leads corporate communications and public relations across DRINKS’ DTC properties and retail/brand partnerships. He brings nearly 20 years of progressive experience in brand building, direct marketing, customer acquisition, and business development.
Prior to DRINKS, Josiah ran business development and corporate marketing for social game studio Meteor Games where he worked with Facebook’s management and product development teams to help develop the growing multi-billion dollar Facebook games channel and spearheaded partnerships that resulted in the free acquisition of millions of new players. In addition, Josiah led revenue generation efforts that resulted in 1,000% Y/Y per-user revenue growth and cultivated deals to publish the company’s flagship property in China, Russia, and Turkey.
Prior to that, Josiah was an initial employee at Hydra, an online performance-based marketing company, where he designed one of the country’s first performance-based ad networks and led its consumer marketing and business development, supporting 15,000% revenue growth in the company’s first three years.