Content Marketing Director, UFC
Born and raised in Las Vegas, NV, and current Content Marketing Director with UFC, Jordan Brown helps lead subscriber acquisition and retention efforts for UFC’s OTT subscription streaming service, UFC Fight Pass, while also aiding advertising efforts for UFC PPV events and the new linear broadcast relationship with ESPN. Jordan has been with UFC since 2015 and leads a globally focused performance marketing agency geared toward fan creation, demand fulfillment for combat sports content/events, and acquiring new consumers with a data-driven approach. All accomplished through working across multiple marketing channels including paid social media, paid search, programmatic display/video, premium digital, linear & connected television, OOH, and native advertising. He’s a big fan of music too… the motto, “anything but silence stokes creativity”.