Jillian Scott

Senior Marketing Manager, Acquisition & Retention, Le Tote

With over 7 years of experience and a focus on optimization, analytics, and strategy, I have a proven track record of excellence across performance and lifecycle marketing. I am passionate about creating a motivating and enjoyable user experience, both on and offline, to build strong relationships with clients and customers.

Identify and set-up KPI tracking to derive post-campaign insights & data analytics

Successfully delivered targeted campaigns across diverse demographics and user groups

Managed acquisition campaigns for both tech & retail companies with a 20% increase in conversions

Utilize A/B testing and analytics to assess creative effectiveness and deliver effective feedback to development teams

Agile and adaptable, able to juggle multiple, and changing, priorities with ease

SPEAKING AT...

Jul

23

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Jul

25

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New York, NY

Brand Innovators BrandFest in New York 2019

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Parsippany, NJ

Brand Innovators Marketing Innovation

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