Jessica Taylor - Brand Innovators

Jessica Taylor

Director, Marketing Integration & Operations, Atlanta Hawks

As the Director of Marketing Integration & Operations at the Atlanta Hawks and State Farm Arena, Jessica oversees campaign and project management, strategic alignment, and campaign tracking and optimization on both the Hawks side of the business as well as the Arena side. She’s held numerous roles within the organization over the last eight years since joining the team in 2010 across Digital, Marketing and In-Game Entertainment and has brought that cross-departmental experience with her into her current role.

Jessica received her BS and MS from Michigan State University (Go Green!) and in her free time she enjoys trying new restaurants around ATL with her fiancé Blake, going to the dog park with their black lab Harley and traveling to Michigan as often as possible to visit her family.