Jesse Alston

RVP of Sales – Incremental Measurement and Optimization, AdRoll X

I am based in the New York offices for the AdRoll Group where I am tasked with taking our incrementality measurement and optimization solution to market. I’ve worked in a strategic sales capacity within Ad Tech for more than ten years, recently joining AdRoll in January, and prior to joining AdRoll I spent seven years selling performance display solutions at Criteo where my primary focus was to secure relationships with the top 500 Internet retailers and travel companies. When I think about recent industry trends and the conversations I have had with clients over the last 12 months, all signs point to AdRoll as being best positioned to meet the demands of the marketplace in the coming years and I’m excited to be a part of the evolution.