The New York Mets are a Major League Baseball organization with a rich history of winning that includes two World Series titles, five National League pennants, and six NL East titles. As the Chief Revenue Officer (CRO) Jeff serves as a member of the organization’s executive management team, driving the core business strategies and objectives through Partnership Sale and Activation, Ticketing, Premium Membership, F&B and Retail.
Prior to joining the New York Mets, Jeff presided over one of the largest Sports Revenue portfolios in North America with Maple Leaf Sports & Entertainment (MLSE); following his education at Bowling Green State University. Jeff brings 25 years of sports sales, marketing and leadership experience. During his time with MLSE, he contributed to the expansion of the NBA with the Toronto Raptors and later the expansion of MLS with Toronto FC.
Some of his other notable accomplishment include:
– Instrumental in securing the largest naming rights deal worldwide with Scotiabank.
– Secured a North American landmark beer deal with MolsonCoors.
– Created the Toronto Raptors first jersey entitlement with Sunlife
– Hosted the NBA All Star Game for the first time in Canada.
– Kit & naming rights deal with BMO for Toronto FC.
A partnership with Drake and the creation of the OVO retail line. In 2012, Jeff was recognized by the Globe and Mail as one of the “5 To Watch”, which recognizes 5 of
the top sports marketing leaders in Canada.
Beyond the business sphere Jeff has a passion for golf as well as having an impact on his community by giving back and coaching youth hockey.