JC Clarke is a passionate father, outdoor enthusiast, and media/ad tech nerd. He has been promoting positive community, growth, and technology advancement in the digital marketing space for over 18 years. His career spans time at CNet, Time Inc., NBCU, Innovid, Samba TV, and now Ogury. He has deep expertise in cross-screen video, analytics, insights & research, and programmatic which he uses to help brands and agencies realize greater efficacy and intelligence across their media investment.